MART by virtue of its prolonged association with the rural community and by providing a range of services to stakeholders from private, development and government sectors has gained significant knowledge about
low income segments. To consolidate this enormous experience and learning, MART has established a ‘Knowledge Centre’
. It works primarily towards capturing the knowledge and disseminating it through various platforms like publications, reports and events. The core objectives of the Centre are to
- Consolidate the experience and information to create knowledge products
- Provide knowledge based support to various initiatives on innovations
- Emerge as a platform for regular dialogue between key stakeholders such as CSOs, Private sector, Academia and Government
MART has played an important role in contributing to global thoughts in the areas of innovation, inclusive marketing, rural marketing and investment in rural India.
Please click here to get an overview of our CEO’s contribution in this direction